What vape puff counts really mean

Product names like Lost Mary 50K or Orbito Lumo AI 120K refer to the manufacturer’s maximum estimated puff count. It is useful for comparing devices, but your own number will usually be lower.

How puff counts are measured

Manufacturers test with short, regular, machine-timed puffs, often in a low-power or eco mode. Real people take longer and more varied draws.

What changes how long a device lasts

• Draw length — a 3-second draw uses much more e-liquid than a 1-second test puff.
• Power mode — boost or turbo modes use e-liquid faster.
• Temperature — cold Calgary winters and hot cars both affect performance. Store devices at room temperature.
• Charging — on rechargeable disposables, letting the battery run flat often can waste e-liquid at the end.

A better way to compare

Look at the e-liquid volume (for example, a 30 mL STLTH Loop Max pod versus a 20 mL pod) together with the puff rating. More liquid generally means a longer-lasting product.

Every product page in our store lists the rated puffs and nicotine strength. More answers in our FAQ.